In 2021, the Rocky Mountain Vibes were coming back from a cancelled season and a new Major League Baseball agreement that relegated 40 minor league clubs to independent status. Undeterred, the Vibes and their parent league, Pioneer Baseball League, reorganized into a new independent professional baseball league and MLB partner.

After having only one season as the Vibes before the pandemic shutdown and no designer, I partnered up with the Vibes to develop new creative to fit all of their needs. Logos, social media and strategy, sales books, one-sheets, printed and a new concept digital pocket calendars, posters, team photo shoots, the entire 2021 apparel line, digital banner ads, murals, wall wraps and more were all developed to help relaunch the club and brand to both the regional Colorado and nationwide markets.

There are far too many pieces to show at once, so here are some highlights. And Let’s Go Vibes!

Role: Designer, Copywriter, Strategist